Deli

Gently Air-Dried vs Twice-Baked

It's all about how we make them.

Gently Air-Dried grub is made with raw meat (and sometimes other select ingredients), that undergoes a sloooooow, drying process at a controlled temperature for over 24h. This method not only preserves but also enhances the natural flavours and results in the cronchy texture that all dogs love.

Twice-Baked grub is made with cooked meat then baked at a low temperature to draw out the moisture. That's where the name Twice-Baked comes from – it means twice-cooked. The texture of Twice-Baked grub is more cookie-like and has more bite than a freeze-dried treat. We jazz it up with fun and vibrant colours derived from an array of natural produce – fruits, vegetables, herbs and superfoods.

Place of Production

Right here in sunny Singapore. Every treat is crafted by hand in small batches. We take an honest approach to production and we don't believe in shortcuts. We're all about creating good grub, ensuring that every treat is made with care and attention to details.

Twice-Baked Menu

The Magic of Twice-Baked

Our Twice-Baked recipe is an original Good Dog recipe.

Twice-Baked grub is all about keeping it real. No flour, no grains. Our base recipe is at least 95% real meat and unsalted cottage cheese (made from 100% pure buffalo's milk). The remaining %, you ask? Fruits, vegetables, herbs and superfoods.

We keep it that way because we don't believe in fluff and fillers and neither should you.

Twice-Baked is also a great option for pets who cannot have treats made with raw meat.

Our Signature Ingredient • Unsalted Cottage Cheese

✷ Made from cow's milk + a touch of lemon
✷ No artificial flavours or colours | No added salt or sugar | No preservatives

Cottage cheese is the perfect high-protein, low-fat cheese but it is only good for dogs when it has no added salt and that is exactly what our cottage cheese is – clean, unsalted and single-ingredient.

Cottage cheese is higher in protein, lower in fat and rich in calcium. While we do feed salted cheeses to our own, but because of the high salt content, it is an occasional treat rather than a daily snack! And no, our cottage cheese is not cream cheese.

You can rest assured our Twice-Baked grub is suitable to be fed anytime, anywhere!

Our Signature Ingredient • CocoCreme

✷ Made from 100% coconut
✷ No artificial flavours or colours | No added salt or sugar | No preservatives

There are many pet-friendly options for frosting baked goods - you've seen goat's milk frosting, greek yoghurt frosting, and now you finally get to meet our CocoCreme drizzle, made from unsweetened coconut flesh.

Check out our Confetti Crumbs Cookie to see our Cococreme in action. It doesn't just look good, it smells and tastes good too. We know because we tried it.

Good Dog Deli Club

Join the Club

We do not run searches on our socials. We typically reach out to content creators we feel are in line with our brand and our values.

You do not need a huge following to be a part of the Good Dog Deli Club, we value your engagement with your community and we definitely love working with small accounts that have the potential to grow with us - everyone starts somewhere, right?

If you think you might be a good fit, we have more details for you. Read on!

Details

The Terms
Duration: 3 months (from the date you are onboarded) with a possibility of extension
ꕀ Not repping other dehydrated/baked treat/chew brands currently and will not be doing so during your term with us 

The Work
ꕀ Instagram Story Video • at least 1 per week
ꕀ Instagram Post/Carousel • at least 1 per month 
ꕀ Like, share, comment and repost our content

The Perks
ꕀ Welcome Grub Pack • valued at S$50 
ꕀ 10% off for your community with your code
ꕀ 20% off for your personal purchases
ꕀ Percentage commission* for every sale made with your code
*Commission will be tabulated at the end of every month and credited into your account. 

You’ll also get first dibs on yet-to-launch products and full-size products will be sent to you before the launch. 

We want you to genuinely grow with our humble brand and we value your engagement however small it may be.

If the Good Dog Deli Club is something that you'd love to be a part of, drop us an email sniff@gooddogdeli.com with the following information:
Pet's Name:
Owner's name:
Contact No.:
Instagram Handle:

We do not onboard content creators frequently so if we do not get in touch with you, perhaps it's just not the right time! We look forward to touching base with you if our paths cross 🐾

Wholesale, Bespoke & Collaborations

Wholesale & Bulk Orders

Wholesale and bulk orders have a minimum order requirement.
Please get in touch with us via email sniff@gooddogdeli.com for more information.

Bespoke Orders

For corporate bespoke orders, there is a minimum order requirement.
Please get in touch with us via email sniff@gooddogdeli.com for more information.

Unfortunately, we will not be taking on individual bespoke orders in the foreseeable future.

Collaborations

If you are looking to collaborate on a project, hit us up. We love hearing ideas from like-minded individuals and brand owners alike.
You can reach us via email sniff@gooddogdeli.com to share your thoughts with us.

We look forward to working with you.

Preorders

Waiting Time

Preorder wait times vary across brands. Every preorder product listing will clearly state when the preorder closes and the estimated wait time.

Estimated Ship Date

The Estimated Ship Date (ESD) is the expected date that we will dispatch your parcel.

Important

If your order contains instock and preorder products, your entire order will only ship when the preorder arrives.

Should you wish to receive instock products first, please place two separate orders – 1 for instock products only and 1 for preorder products only.